Tuesday, 29 March 2016

Inspiration from '' Windowswear '' and '' They live ''.

https://www.youtube.com/watch?v=H_KJeCD2EJQ

http://pro.windowswear.com/search


















These photographs by Windowswear are focusing on the show windows of different brands. I have drawn my inspiration from this website. Windowswear is a fashion technology company founded in 2012 and headquartered in New York City that showcases display windows in real-time in major cities. The design of the show window can show the culture of a street  more or less. I will focus on the London's show window. In usual, because the light on the glass will cause inverted image, so many people will avoid this phenomenon. But the inverted image is what I need. Modern show window and classic London building will be a interesting contrast. Moreover, film '' They live'' also gave me the inspiration.  ''They live'' is emphasizing the ideology. Whatever the show window is, the essence of it is let people consume their products. The designers will design the show window through the desire of people to pursue a better life. So when I see these show windows, I will think about the ideology.  















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